Film Industry Interested in McAllen

Several film projects are showing an interest in McAllen, and for many different reasons. From tacos to butterflies to helping tell the true story of all our wonderful city has to offer, the bright lights are shining on McAllen.

Exposure such as this is valuable in offsetting the rampant misperceptions about the South Texas region, and McAllen specifically.

Eight different film projects have reached out to Visit McAllen in the past 2 months, as well as numerous print and electronic free positive coverage opportunities.

Sales Team Attends Southwest Showcase


The Visit McAllen sales team participated in the Texas Society of Association Executives 2019 Southwest Showcase in January in an effort to promote McAllen as the premier conference destination in South Texas.


The event is designed for CEOs, meeting planners, education directors, exhibition managers and other support staff from associations, government entities and corporations. It provides them with the opportunity to receive professional development and meet with suppliers who can address their meeting and event needs in one day, at one place.


Visit McAllen along with representatives from the McAllen Convention Center had an exhibitors booth at the conference, highlighting its “I Know A Place” marketing campaign and was successful in bringing awareness to the city and the various amenities that make McAllen an ideal conference destination.


“Our message to planners is that we will help your conference be a success by offering first-class facilities, ensuring high attendance and creating a memorable experience for everyone involved,” said Robert Lopez, Director of Sales, Visit McAllen.


The team was able to connect with more than 50 planners and event organizers throughout the state and plan on attending Southwest Showcase in 2020.


To learn more about the conference and find out how you can be involved next year, contact one of the Visit McAllen sales team members at 956-682-2871.

sw showcase_candid shot

McAllen to Host 51st Annual Tip -o- Tex Conference

The Rio Grande Valley – Texas Association of Assessing Officers (RGV – TAAO) has selected McAllen as the host city for its 51st Annual Tip-o-Tex Conference. The three-day conference is scheduled for February 21st – 23rd 2019, and will take place at McAllen’s DoubleTree hotel.

“I am honored to be a part of this organization that provides education to all our personnel in Property Tax, Appraisal, and Delinquent Attorneys, that provide Customer Service to all our Residents in Hidalgo County,” said Immediate State Past President Pablo (Paul) Villarreal Jr., Hidalgo County Tax Assessor Collector.

TAAO is a non-profit association which has provided property tax education and networking opportunities for tax professionals throughout Texas for over 75 years. Its upcoming conference in McAllen is expected to be attended by approximately 150 local and site-wide members, generating an estimated $78,750 for local businesses. 

“I am excited to be hosting this year’s 51st RGV-TAAO Tip -o- Tex Conference in the great city of McAllen,” said Kristi Torres, President of the Rio Grande Valley-TAAO Chapter. “Our chapter is a non-profit organization that unites the state’s leading ad valorem tax professionals to serve the needs of all property owners. Our members are greeted by tax professionals across the State of Texas in various tax fields who come and educate our members in their tax professions about any new laws the state has passed in regards to property tax. Every year it has grown great numbers of members in attendance and the events have always been a great success. I’m really looking forward to seeing the members from the other counties and meeting new members who have joined our organization. I welcome and invite all of you come and see what our organization is all about. Look forward to seeing everyone!”

“Our goal is to help organizations have successful events by making sure McAllen is a good choice financially, and by creating a memorable experience,” added Lisa Ramirez, Sales Manager for the McAllen Chamber of Commerce’s Convention & Visitors Bureau. “We are thrilled RGV – TAAO decided to bring this legendary event back to McAllen.”

If you are a member of an association or organization and would like to host your event for 10 or 30,010 in McAllen, contact the McAllen Convention & Visitors Bureau at (956) 682-2871 to find out if your group qualifies for incentives.

Group photo (left to right): Rudy Ivan Cantu, Hidalgo County Trustee (RGV-TAAO), Bianka Vasquez, RGV-TAAO Historian, Claudia Guardiola, RGV-TAAO Secretary, Kristi Torres, RGV-TAAO President, Pilar Alvarez, RGV-TAAO Vice President, and Marta Barrera, RGV-TAAO Treasurer.